Cold hard truth: Women who are in business are also in sales. This requires subtle—yet shameless—self-promotion, PR and news coverage
Entrepreneurs can avoid these 5 rookie mistakes when trying to get PR and news coverage for their business.
Here are three proven tips for health care marketers to help unlock creativity and generate new story ideas.
Most of us who are entrenched in social media are driven by the goal of growing our credibility, visibility and
Here’s an unscientific poll about content that I want to share with you. More than 80% of people who write
What’s the future of content marketing? It depends who you ask, I suppose. When I joined one my favorite online places
Can’t pitch your story because of the weather? Tired of eating the cookies you bought during an ‘emergency’ pre-storm grocery
I was born in Brooklyn, New York. I know a lot of four-letter words. Sure there are a few that
On a recent Sunday night #blogchat on Twitter, the issue of deleting old content was raised. Many bloggers were unsure of
Real-time is the name of the game in our digital space. Why do so many bloggers and writers insist on beginning