“This kind of thing never happens here.” How many times have you seen and heard that line in the midst
Your email pitch hangs on eight words…or less. The secret to gauging the interest of reporters and influencers who may
Most entrepreneurs enjoy a flood of ideas, creativity and a-ha moments. How do you explain your idea to someone else,
Austin, Texas was the backdrop for the Public Relations Society of Americas’ International Conference #PRSAICON2018. What’s on the mind of
Tragic breaking news like the massacre in Las Vegas changes the way businesses should pitch their stories. If you want
PR can be confusing but getting news coverage and publicity for your business is not impossible. In fact, publicity is
What are the biggest mistakes entrepreneurs make when pitching their business or story to an online influencer or news reporter?
Be quotable. Make your point. It’s kind of like a tag line. Sum it up in eight words or less.
Today marks the fifth anniversary of the “Miracle on the Hudson.” It’s also the day that citizen journalism and Twitter