I’m a middle child, and, over the years, people have asked me how I managed to get noticed. After all,
Cold hard truth: Women who are in business are also in sales. This requires subtle—yet shameless—self-promotion, PR and news coverage
Entrepreneurs can avoid these 5 rookie mistakes when trying to get PR and news coverage for their business.
Here’s an unscientific poll about content. More than 80 percent of people who write press releases, blog posts, by-lined articles
Be quotable. Make your point. It’s kind of like a tag line. Sum it up in eight words or less.
I was born in Brooklyn, New York. I know a lot of four-letter words. Sure there are a few that
It’s time to kill the ‘headline fear factor.’ Anyone who writes or produces content could be guilty of spewing fear
Most of us who are entrenched in social media are driven by the goal of growing our business. Yes, we’ve met wonderful
Do you want to create new content? I just found out about a new (free) resource to help you overcome Writer’s