10 Takeaways from PRSA’s Annual Conference

Austin, Texas was the backdrop for the Public Relations Society of Americas’ International Conference #PRSAICON2018. What’s on the mind of

How Content Boosts Your Online Presence — and Income

Entrepreneurs know the “ABC” sales mantra, “Always Be Closing.” I’m actually relearning my ABCs with a more important approach of

How to Create 4 Kinds of Content that Gets Shares and Attention

Have you ever played the “guessing game” with a child? It can begin as something lighthearted and fun. Then in

Doing Justice to Your Writing

A quick lesson on summer reading…and our writing. Here is this week’s Front Porch Video. (2:45) (Transcript) Hey there, it’s

Can You Effectively Explain Your Job to Other People?

An educated professional shares her embarrassment about how to introduce herself and use storytelling. The solution is in today’S Front

Stop Selling and Focus on People: My Interview with Seth Godin

The days of B2B and B2C sales models never existed, according to business author Seth Godin. During a a recent

10 Storytelling Takeaways from Donald Miller

Chances are, you’re getting your business story—and marketing copy—all wrong. Don’t worry; you’ve got plenty of company, myself included. Listening

8 Things Women Entrepreneurs Need to Excel

(A selfie with some new friends!) What’s the single thing holding women back from being wildly successful entrepreneurs? Themselves, says

Should You Pitch Stories During Breaking News?

Tragic breaking news like the massacre in Las Vegas changes the way businesses should pitch their stories. If you want

30 Energizing Affirmations for Women Entrepreneurs Who Want Publicity

The most important communication you will ever have is the communication you have with yourself. Mental chatter guides your mood,