How to Get Reporters to Read Your Email Pitch

Your email pitch hangs on eight words…or less. The secret to gauging the interest of reporters and influencers who may

How to Get Publicity with a Phenomenal Pitch

Most entrepreneurs enjoy a flood of ideas, creativity and a-ha moments. How do you explain your idea to someone else,

10 Takeaways from PRSA’s Annual Conference

Austin, Texas was the backdrop for the Public Relations Society of Americas’ International Conference #PRSAICON2018. What’s on the mind of

10 Storytelling Takeaways from Donald Miller

Chances are, you’re getting your business story—and marketing copy—all wrong. Don’t worry; you’ve got plenty of company, myself included. Listening

6 FAQs Women Entrepreneurs Always Ask Me About PR

Publicity is essential in business, yet many women entrepreneurs are uncertain about how to generate a buzz and grow their

5 Essentials for a Fabulous PR Pitch  

PR can be confusing but getting news coverage and publicity for your business is not impossible. In fact, publicity is

Interested in Publicity for Your Small Business? This Is Your Solution

Newsrooms are typically slow in the summer months. This is an ideal time for energetic go-getters like you who want

4 Essential PR Pitching Tips for Entrepreneurs

What are the biggest mistakes entrepreneurs make when pitching their business or story to an online influencer or news reporter?

5 Common Beliefs Women Entrepreneurs Have about PR (Busted)

Cold hard truth: Women who are in business are also in sales. This requires subtle—yet shameless—self-promotion, PR and news coverage

5 Common Rookie Mistakes to Avoid When Looking for PR

Entrepreneurs can avoid these 5 rookie mistakes when trying to get PR and news coverage for their business.