I Won the (Dad) Lottery

I’m sitting at the kitchen table in my parent’s house in a retirement community in Ocean County, NJ. Whenever I’m

How to Determine if You Need a Press Release

You can get publicity without a press release. Here’s the secret. A new Front Porch video.

30 Energizing Affirmations for Women Entrepreneurs Who Want Publicity

The most important communication you will ever have is the communication you have with yourself. Mental chatter guides your mood,

5 Essentials for a Fabulous PR Pitch  

PR can be confusing but getting news coverage and publicity for your business is not impossible. In fact, publicity is

How Women Entrepreneurs Can Make Time for Publicity

Subtle, quick PR activities can increase your visibility, credibility and revenue. Here are a few tips–and gentle reminders– for busy

How to WOW Reporters and Get PR

New Front Porch video: Two gems from a business meeting that are essential to pitching your story to reporters and

Networking is a Form of PR

What’s the deal with “Front Porch videos???” and a few tips on why face-to-face networking is a form of PR.

4 Essential PR Pitching Tips for Entrepreneurs

What are the biggest mistakes entrepreneurs make when pitching their business or story to an online influencer or news reporter?

10 Ways to Develop Your Storytelling, Content and PR

Welcome to the convergence of storytelling and PR. Our earliest childhood memories—from the time we are 3 or 4 years-old

5 Common Rookie Mistakes to Avoid When Looking for PR

Entrepreneurs can avoid these 5 rookie mistakes when trying to get PR and news coverage for their business.