Communication suggestions to help people celebrating Thanksgiving. These tips will help readers enjoy their family and friends while avoiding communication blunders.
The days of B2B and B2C sales models never existed, according to business author Seth Godin. He told me at
Chances are, you’re getting your business story—and marketing copy—all wrong. Don’t worry; you’ve got plenty of company, myself included. Listening
Those of us wanting to create meaningful online content must reassess much of what we learned in school. Also, people who
Mapping out a solid social media plan in advance can help you to stick with your goals and see results. Without
Entrepreneurs can avoid these 5 rookie mistakes when trying to get PR and news coverage for their business.
7 things health care content marketers must pay attention to in 2017. Priorities include video, brand journalism, customer-centric marketing, PR and simplicity and value in your writing.
If you’re a PR, marketing or branding professional—or you work in sales—you probably spend an inordinate amount of resources trying
New research finds that we have just under 9 seconds—8.5 to be precise—to get someone’s attention. Our attention spans have
Most entrepreneurs who are entrenched in social media are driven by the goal of growing our credibility, visibility and revenues.